Prairie Edge: Jewel of the Black Hills

Prairie Edge: Jewel of the Black Hills

In South Dakota, nothing brings together Western style, Native American tradition, and iconic shopping like the offerings of Prairie Edge.
Western Book Recommendations

Western Book Recommendations

As a lifelong lover of the Western lifestyle, I have always had a soft spot for cowboys, horses, country music, and a good story. Now,...
An Overview of Roping

An Overview of Roping

From ranches to rodeos, roping is a popular Western event.
The Legacy of Frenchmans Guy

The Legacy of Frenchmans Guy

Beloved by barrel racers far and wide, Frenchmans Guy revolutionized an industry while making dreams come true at Myers Performance Horses.
Western Hairstyles: Hair with Flair

Western Hairstyles: Hair with Flair

Style your hair to fit and look great under a cowboy hat with these tipsfrom Western women.
A Q&A with Elizabeth Poett

A Q&A with Elizabeth Poett

Seventh-generation California rancher Elizabeth Poett shares slices of life in the kitchen and on the land in her cookbook.

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See what’s hot in the Western world. Find new collections from top brands plus tips to stay on trend every season.

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Shopping List

Browse a curated collection of Western clothes, jewelry, shoes, and more that will make you want to click “add to cart.”

Home Style

Give your home the Western flare you’ve been missing with advice from interior designers, stunning homeware collections, styling tips for every room, and more.